Where are we going, and how will we get there? These fundamental questions lie at the heart of every successful company. For over a century, Disney—one of the most enduring and impactful companies—has provided quality entertainment for families. It wasn’t by accident. Walt Disney had a clear vision from the beginning. He knew to achieve his goal he had to build an animation studio, create theme parks, and hire top talent to produce quality entertainment. Walt Disney strictly enforced his vision and ensured that everybody at the company knew their role. This vision was so strong it has far outlived Walt Disney and remains a part of the company’s DNA. The Disney company protects their IP like a dog protects his bone, and their strict rules on safety in their theme parks are legendary.

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Laying the Groundwork

  • Garkay Wong

摘要

Where are we going, and how will we get there? These fundamental questions lie at the heart of every successful company. For over a century, Disney—one of the most enduring and impactful companies—has provided quality entertainment for families. It wasn’t by accident. Walt Disney had a clear vision from the beginning. He knew to achieve his goal he had to build an animation studio, create theme parks, and hire top talent to produce quality entertainment. Walt Disney strictly enforced his vision and ensured that everybody at the company knew their role. This vision was so strong it has far outlived Walt Disney and remains a part of the company’s DNA. The Disney company protects their IP like a dog protects his bone, and their strict rules on safety in their theme parks are legendary.