Online shopping has transformed consumer behavior but has also led to a surge in packaging waste, especially in Taiwan, where the e-commerce industry generated 430 billion NTD (13.7 billion USD) in 2021. This chapter examines how circular packaging business models can address this issue, focusing on the case of PackAge+, a Taiwanese company pioneering reusable packaging solutions. The study explores PackAge+’s innovations, including circular material packaging and a return system, highlighting their environmental, social, and financial benefits. It concludes with an analysis of challenges, opportunities, and policy recommendations for advancing circular packaging adoption.

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E-commerce Packaging Circularity

  • Pei-Tsz Sun

摘要

Online shopping has transformed consumer behavior but has also led to a surge in packaging waste, especially in Taiwan, where the e-commerce industry generated 430 billion NTD (13.7 billion USD) in 2021. This chapter examines how circular packaging business models can address this issue, focusing on the case of PackAge+, a Taiwanese company pioneering reusable packaging solutions. The study explores PackAge+’s innovations, including circular material packaging and a return system, highlighting their environmental, social, and financial benefits. It concludes with an analysis of challenges, opportunities, and policy recommendations for advancing circular packaging adoption.