Traditional tailors have maintained a significant role in the Indian textile and apparel industry despite the introduction of mass production of clothing. In contrast to mass-produced clothing, tailor-made garments offer a superior fit and a high degree of customization. There are a lot of problems in the traditional tailoring business, such as a tedious prior appointment process, taking wrong measurements, and miscommunicating. Users often say they are unhappy with these issues, which makes the tailoring process less enjoyable overall. This study identifies the main problems with the current tailoring process and offers a digital solution focused on the user and meant to connect customers and tailors. The suggested application uses cutting-edge technologies, like augmented reality (AR), for accurate measurements and digital communication tools to make it easier for customers and tailors to talk to each other. The usability testing yielded a System Usability Scale (SUS) score of 86.79, indicating excellent user satisfaction. This system also has a digital design catalog and an easy-to-use interface to improve workflow and get customers more involved.

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Enhancing Traditional Tailoring Experience with Augmented Reality: A User-Centric Design Case Study

  • Avishkar Nikam,
  • Pranita Ranade,
  • Indresh Kumar Verma

摘要

Traditional tailors have maintained a significant role in the Indian textile and apparel industry despite the introduction of mass production of clothing. In contrast to mass-produced clothing, tailor-made garments offer a superior fit and a high degree of customization. There are a lot of problems in the traditional tailoring business, such as a tedious prior appointment process, taking wrong measurements, and miscommunicating. Users often say they are unhappy with these issues, which makes the tailoring process less enjoyable overall. This study identifies the main problems with the current tailoring process and offers a digital solution focused on the user and meant to connect customers and tailors. The suggested application uses cutting-edge technologies, like augmented reality (AR), for accurate measurements and digital communication tools to make it easier for customers and tailors to talk to each other. The usability testing yielded a System Usability Scale (SUS) score of 86.79, indicating excellent user satisfaction. This system also has a digital design catalog and an easy-to-use interface to improve workflow and get customers more involved.