Small- and medium-sized enterprises are generally unable to implement intelligent customer interaction systems because of their expensive nature and technical complexity. To tackle this, the research work suggests a SaaS-based AI chatbot platform that enables organizations to design and maintain intelligent chatbots with a low-code strategy. The platform utilizes NLP, ML, and LLMs to create tailored chatbot responses from business inputs. It autogenerates chatbot scripts and frontend integration in HTML, CSS, and JavaScript. The platform also provides features such as email marketing automation and AI-based social media management to enhance digital engagement. Results of the evaluation reveal a 40% increase in customer engagement and a 60% decrease in manual response time, making it an economical solution for small businesses. This system is particularly beneficial for startups, e-commerce platforms, and service-oriented businesses seeking efficient customer interaction solutions without requiring extensive technical expertise.

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SaaS-Based AI Chatbot Platform for Small Businesses Using Low-Code Approach

  • Sweta Wankhade,
  • Devyani Shingnapurkar,
  • Aniket Nerkar,
  • Sankalp Salve,
  • Aniket Rawate

摘要

Small- and medium-sized enterprises are generally unable to implement intelligent customer interaction systems because of their expensive nature and technical complexity. To tackle this, the research work suggests a SaaS-based AI chatbot platform that enables organizations to design and maintain intelligent chatbots with a low-code strategy. The platform utilizes NLP, ML, and LLMs to create tailored chatbot responses from business inputs. It autogenerates chatbot scripts and frontend integration in HTML, CSS, and JavaScript. The platform also provides features such as email marketing automation and AI-based social media management to enhance digital engagement. Results of the evaluation reveal a 40% increase in customer engagement and a 60% decrease in manual response time, making it an economical solution for small businesses. This system is particularly beneficial for startups, e-commerce platforms, and service-oriented businesses seeking efficient customer interaction solutions without requiring extensive technical expertise.