Deep learning and pre-trained models have shown great success in time series forecasting. However, in the tourism industry, time series data often exhibit a leading time property, presenting a 2D structure. This introduces unique challenges for forecasting in this sector. In this study, we propose a novel modelling paradigm, TripCast, which treats trip time series as 2D data and learns representations through masking and reconstruction processes. Pre-trained on large-scale real-world data, TripCast notably outperforms other state-of-the-art baselines in in-domain forecasting scenarios and demonstrates strong scalability and transferability in out-domain forecasting scenarios.