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This study delves into the challenges faced by visually impaired individuals when interacting with traditional food packaging and aims to promote accessible design principles, thereby fostering universal design practices. Through field investigation utilizing rapport building, context inquiry, and interviews as user research methods, the study sheds light on the obstacles encountered by visually impaired users with existing food packaging. Additionally, it explores potential solutions such as braille labels, tactile symbols, high-contrast design, and audible information through a detailed case study. Despite the existence of these solutions, their widespread adoption in India remains limited. Consequently, the paper emphasizes the necessity for design interventions in packaging to address accessibility concerns and enhance user experiences. By examining various design solutions tailored to the needs of visually impaired individuals, this research contributes to the advancement of inclusive design practices in the realm of food packaging.

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Design Intervention to Facilitate the Accessibility of Fast-Moving Consumer Goods Packaging for the Visually Impaired

  • 会议论文

  • 发表日期：

    2025年

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  • Ashmi Shah,
  • Brajesh Dhiman,
  • Neer Shah

摘要

This study delves into the challenges faced by visually impaired individuals when interacting with traditional food packaging and aims to promote accessible design principles, thereby fostering universal design practices. Through field investigation utilizing rapport building, context inquiry, and interviews as user research methods, the study sheds light on the obstacles encountered by visually impaired users with existing food packaging. Additionally, it explores potential solutions such as braille labels, tactile symbols, high-contrast design, and audible information through a detailed case study. Despite the existence of these solutions, their widespread adoption in India remains limited. Consequently, the paper emphasizes the necessity for design interventions in packaging to address accessibility concerns and enhance user experiences. By examining various design solutions tailored to the needs of visually impaired individuals, this research contributes to the advancement of inclusive design practices in the realm of food packaging.