Simulacrum
摘要
Although the word “simulacrum (nixiang)” has no equivalent in Chinese, the word “拟象 (nixiang)” works similarly as a figure of speech. The phrase, “拟象” originated from “观物取象 (guanwu quxiang)” in the I Ching and means “simulation”, and it was followed later by the figure of speech, “拟象”, a feature of literary rhetoric. Simulacrum is mainly related to the image age, and the word “simulacrum” was popularized in particular through the translations of theories of Baudrillard et al. In fact, simulacrum connotes the media spectacle, so the word “像 (image)” is generally used.