As generative artificial intelligence (GenAI) becomes significantly widespread, its influence on digital libraries cannot be disregarded. This research aims to explore the role of generative AI in digital libraries, focusing particularly on its application in digital cultural memory initiatives at museums and art galleries in Indonesia. The study will investigate how the integration of augmented reality (AR) and virtual reality (VR) technologies can boost the preservation, accessibility, and engagement of cultural artifacts and exhibitions. One notable digital cultural memory initiative is ImersifA, a 360-degree permanent installation of video mapping at the National Museum of Indonesia. By utilizing AR mode, ImersifA brings cultural artifacts to life, delivering contextual information and interactive elements that enrich the understanding and experience of visitors. In addition, virtual tours of permanent exhibitions in the National Gallery of Indonesia allow users to explore the artworks and cultural heritage distantly, conquering geographical barriers and increasing access to a wider public. Qualitative methods with direct observation will be used in this study. The findings show that AR and VR have a significant effect in contributing to the advancement of cultural preservation, accessibility, and audience engagement in the digital age.