Scholarlink

In recent years, Big Data Analytics (BDA) has emerged as a critical tool for firms to identify market trends, optimize resource allocation, and manage risks, driving profound transformations in management models (Jones & Tonetti, 2020; Ghasemaghaei, 2021). However, despite extensive research exploring the applications of BDA in marketing, supply chain management, and user behavior analysis, systematic studies on its relationship with corporate risk remain notably scarce.

错误：搜索内容不能为空，请输入英文关键词
错误：关键词超出字数限制，请精简
高级检索

Big Data Analytics, Firm Risk and Corporate Policies: Evidence from China

  • 章节

  • 发表日期：

    2026年

查看全文
  • Xiaolong Li,
  • Lewei Liao,
  • Pengfei Sun,
  • Zhengyu Wu

摘要

In recent years, Big Data Analytics (BDA) has emerged as a critical tool for firms to identify market trends, optimize resource allocation, and manage risks, driving profound transformations in management models (Jones & Tonetti, 2020; Ghasemaghaei, 2021). However, despite extensive research exploring the applications of BDA in marketing, supply chain management, and user behavior analysis, systematic studies on its relationship with corporate risk remain notably scarce.