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Strategy scholarship needs to evolve to maintain relevancy in the digital economy. Strategy development and execution have been indelibly impacted by the digital economy primarily due to low barriers to entry, low capital requirements and high-speed execution for new business ventures (von Briel et al., 2018).

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Understanding the Digital Economy

  • 章节

  • 发表日期：

    2026年

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  • David Vander,
  • Rahat Munir,
  • Stephen Brammer

摘要

Strategy scholarship needs to evolve to maintain relevancy in the digital economy. Strategy development and execution have been indelibly impacted by the digital economy primarily due to low barriers to entry, low capital requirements and high-speed execution for new business ventures (von Briel et al., 2018).