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This chapter concludes the study, offering recommendations for future research while summarising the key findings. It also discusses the implications for both theoretical frameworks and practical applications in marketing and management. Lastly, the limitations of the research and potential directions for future inquiries are highlighted.

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Conclusions and Implications

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  • 发表日期：

    2026年

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  • Bernard Lee

摘要

This chapter concludes the study, offering recommendations for future research while summarising the key findings. It also discusses the implications for both theoretical frameworks and practical applications in marketing and management. Lastly, the limitations of the research and potential directions for future inquiries are highlighted.