This chapter explores the realm of digital printing on textiles, highlighting the tangible benefits it provides to the fashion and textile industries in terms of efficiency, sustainability, and an unparalleled degree of design freedom, especially when contrasted with traditional printing methods. The growing desire for mass customisation and personalisation, especially in luxury, fast fashion trends and small-scale sectors, has propelled the development of digital textile printing, making it a moving tale of advancement. On-demand manufacturing and bespoke clothing are two areas where this technology is expanding quickly because of its increased profitability and efficiency. In the field of digital textiles, digital printing signifies a paradigm leap towards a more sustainable and all-encompassing strategy. Digital printing ensures that firms stay competitive in the ever-changing market by saving time, money, and various textile materials, in contrast to traditional printing, which frequently involves high waste and rigid design limits. In this chapter, a detailed analysis of the fundamental concepts of digital printing technologies, with particular emphasis on Transfer printing and inkjet printing along with their advantages and limitations, ink types, various natural and synthetic fibres, pre-treatment and post-treatment requirement are discussed. Further to this, the benefit of digital printing for designers and its lessened environmental impact of digital printing will be discussed. The versatility and adaptability of digital printing continue to reshape the textile industry, making it a crucial player in both innovation and sustainability.