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The advertising-supported financial model of news production, which dominated mass media in the twentieth and early twenty-first centuries, is now in crisisCrisis. Advertising expenditure is increasingly digital and digital advertising markets are dominated by a small number of platform businesses. This has left a large gap in the financing of journalism.

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Introduction

  • 章节

  • 发表日期：

    2026年

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  • Terry Flew,
  • Timothy Koskie,
  • Agata Stepnik

摘要

The advertising-supported financial model of news production, which dominated mass media in the twentieth and early twenty-first centuries, is now in crisisCrisis. Advertising expenditure is increasingly digital and digital advertising markets are dominated by a small number of platform businesses. This has left a large gap in the financing of journalism.