The coaching approach presented here focuses on the individual motives of (potential) leaders. What motivates people to take on or refrain from taking responsibility for employees? In addition to the framework conditions and existing competencies, individual leadership motivation plays a special role. As part of a coaching program, the Hamburg Leadership Motivation Inventory FÜMO (Felfe et al., FÜMO Hamburg Leadership Motivation Inventory. Hogrefe, 2012) is used for a differentiated motive diagnosis. The results of the individual motivation profiles are used as a starting point for the subsequent FÜMO coaching. Initial evaluation results show that the FÜMO coaching succeeds in consciously perceiving, utilizing, and dealing with motivational opportunities and blockages. There are also positive influences on career satisfaction and one’s own leadership self-image.