This case study revolves around GHI AG, one of Germany’s largest agri-tech companies, which prepares to launch an all-new crop of drones suitable for commercial-scale farming. To stay in line with market trends and to plan ahead for the future, it is recommended to use three forecasting tools: the Delphi method, scenario planning, and trend analysis. The strategy team should check these tools, use them to predict future demand, and give practical advice to keep the company competitive in the long run.