Today, content can be created not only on desktop devices but also on alternative platforms. Adobe Photoshop and Illustrator are available for the iPad as mobile applications, as well as web applications. With Adobe Sensei and the Firefly technology based on it, new possibilities have emerged in AI-powered image generation. Currently, three new Firefly models are available: Firefly Image 3 integrated into Photoshop and InDesign, Firefly Vector Model integrated into Illustrator, and Firefly Design Model integrated into Adobe Express. In view of previous AI-related developments, it can be assumed that automation and AI will play an even greater role in the future of DTP.