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This study aimed to examine the use and impact of outdoor advertising for member acquisition in fitness studios. To this end, the fitness market and the outdoor advertising market were first presented. It was found that both are growth markets.

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Conclusion

  • 章节

  • 发表日期：

    2025年

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  • Karsten Happel

摘要

This study aimed to examine the use and impact of outdoor advertising for member acquisition in fitness studios. To this end, the fitness market and the outdoor advertising market were first presented. It was found that both are growth markets.