The operation of fitness studios is a growth market. In Germany alone, revenue increased by 45% between 2010 and 2019, reaching a peak of 5.51 billion euros in 2019. During the coronavirus pandemic, which affected Germany from 2020 to 2022, and the associated temporary closures of operations, revenues fell by approximately 60% compared to 2019, to 2.23 billion euros in 2021.

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Introduction

  • Karsten Happel

摘要

The operation of fitness studios is a growth market. In Germany alone, revenue increased by 45% between 2010 and 2019, reaching a peak of 5.51 billion euros in 2019. During the coronavirus pandemic, which affected Germany from 2020 to 2022, and the associated temporary closures of operations, revenues fell by approximately 60% compared to 2019, to 2.23 billion euros in 2021.