Mary Yoko Brannen is a U.S.-Japanese scholar who has made culture and interculturality important topics in management research. As a bicultural and interdisciplinary scholar with anthropological, linguistic, and international business training, she has made significant contributions to comparative and intercultural management. Thematically, her research focuses on cultural negotiation processes in organizations, the transfer of management practices, biculturalism, and migration. Her research is based on a dynamic and negotiated understanding of culture. She has developed research approaches and methods that follow an interpretive paradigm, starting from a critical examination of the positivist paradigm of cross-cultural management research.

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Mary Yoko Brannen: Ethnographic Intercultural Organizational Research

  • Martina Maletzky de García,
  • Madeleine Bausch

摘要

Mary Yoko Brannen is a U.S.-Japanese scholar who has made culture and interculturality important topics in management research. As a bicultural and interdisciplinary scholar with anthropological, linguistic, and international business training, she has made significant contributions to comparative and intercultural management. Thematically, her research focuses on cultural negotiation processes in organizations, the transfer of management practices, biculturalism, and migration. Her research is based on a dynamic and negotiated understanding of culture. She has developed research approaches and methods that follow an interpretive paradigm, starting from a critical examination of the positivist paradigm of cross-cultural management research.