This chapter introduces the Navigation Wheel, a practical framework for ethical decision-making. The Navigation Wheel structures complex dilemmas by examining six key factors: law, identity, morality, reputation, economy, and ethics. Rather than prescribing a hierarchy, it invites decision-makers to explore each factor and the tensions among them. Through real-world cases, including Shell’s Brent Spar disposal controversy and Accenture’s retreat from DEI commitments, the chapter illustrates how ethical decisions often involve competing priorities, misinformation, and public perception. A detailed case involving a senior manager accused of sexual harassment shows how the Navigation Wheel can clarify considerations around organizational values, stakeholder trust, reputational risk, and ethical theory when deciding whether to grant a second chance. The discussion also distinguishes morality (personal intuitions about right and wrong) from ethics (systematic reasoning grounded in theory), referencing duty-based and consequentialist approaches.