Organizations are confronted by a critical paradox: digitized innovations are fundamental to sustainability, while their adoption compounds the environmental crisis through increasing energy consumption and electronic waste. This “digital sustainability paradox” has been a crucial and persistent gap in technology adoption theory. This paper seeks to bridge this lacuna through the development of a multi-level integrative framework. Incorporating the multi-level approach, dynamic capabilities approach, institutional theory, and the paradox theory, we base our framework upon a systematic review of 115 published articles. We identify and categorize fifteen interdependent determinants at the micro ‘innovation intrinsic’, meso ‘organizational’, and macro ‘contextual’ levels. The main focus of our contribution is the introduction of three essential dimensionalities: data ethics, systemic resilience, and environmental justice, which represent core drivers of adoption that are often overlooked in conventional paradigms. The framework is operationalized through eight verifiable propositions which shed light on how organizations evolve their abilities to navigate the tensions inherent in the double transition. Our work aims to present a novel analytical lens and a strategic roadmap to study Sustainable Digital Innovation Adoption (SDI).