AI and Financial Data Driven Technological Integration for Business Growth and Management
摘要
AI and Big Data are changing SMEs, which generate need to keep up with. This study will investigate how the integration of these technologies may increase operational efficiency, well-advised decision making and sustainable business development. Leveraging predictive analytics, machine learning, cloud systems, virtual assistants and IoT collected data monitoring companies are able to improve accuracy, customer loyalty and ultimately profitability. The implementation of these innovations has been fast among big organizations but unfortunately a lot of the small and mid-sized enterprises don’t have enough financial resources, technical expertise or quality data. In the research technological solutions and industry cases are considered to point out the possible aspects which drives or limits SMEs in digital transformation. The study highlights that successful roll-out is dependent on readiness for digital, training of employees, strong data ethics and technology initiatives aligned with business goals. How small businesses can use AI and Big Data to innovate, grow.