This article promotes a bottom-up approach to Entrepreneurship Education (EE) by proposing and developing digital learning tools aimed at encouraging individuals and organizations to adopt green and sustainable entrepreneurial models. Within this framework, the study examines the integration of technology-supported EE into engineering education, with particular emphasis on green and sustainable entrepreneurship education (Green EE). Generative Artificial Intelligence (GenAI, Generative AI) is rapidly transforming the landscape of education, offering many opportunities across study domains. It enables more personalized learning experiences and can provide students with instant feedback, and tailored content that meets their learning needs. The article explores the potential of Generative Artificial Intelligence in the context of green and sustainable entrepreneurship education, particularly its role in creating tailored educational content and offering real-time learning support to users. These capabilities have been both analyzed and implemented within the study. The main aim of this article is to establish a methodological framework for developing digital content and tools for green entrepreneurship education, supported by Generative Artificial Intelligence, and to integrate them into a scalable digital platform that can effectively deliver this content to learners.