The intersection of digital technologies and sustainable practices is reshaping the jewelry sector. This chapter focused on how digital technologies are transforming jewelry production and consumption fostering a sustainable transformation. It analyzes four key areas: dematerialization, additive manufacturing, algorithmic design, and artificial intelligence. Dematerialization enables the creation of virtual jewelry and experiences, reducing the need for physical resources; additive manufacturing optimizes materials and processes, minimizing waste; algorithmic design and AI support on-demand, customized production, lowering environmental impact while enhancing personalization. Finally, the chapter discusses the results obtained, focusing on the opportunities and challenges, and the evolution of values ​​and perceptions surrounding jewelry, resulting from the integration of digital and sustainable practices in contemporary jewelry design.