Corporate Social Advocacy (CSA) is a reality for day-to-day organizational engagement with contentious sociopolitical issues, yet most organizations (and much of the existing scholarship) prioritizes stakeholder perceptions and management-oriented outcomes over considering an organization’s ethical responsibilities. A more robust, ethically informed theorization of CSA sees such engagement decisions in light of an organization’s social license to operate and the professional role of public relations as responsible advocates within broader societal discourse. In fractured and polarized democratic spaces, it is not a matter of “if,” but of “when” organizations should engage. Of course, not every issue necessitates a stance, but CSA decision-making has become part of the responsibilities of citizenship, often enacted through public relations.