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This chapter introduces the revenue model as a key component of the business model. It explains the main sources of retail revenue—B2C and B2B—and how they can be generated across products, services, and channels.

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Consider Your Revenue Streams

  • 章节

  • 发表日期：

    2026年

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  • Arto Lindblom,
  • Matti Kautto,
  • Lasse Mitronen

摘要

This chapter introduces the revenue model as a key component of the business model. It explains the main sources of retail revenue—B2C and B2B—and how they can be generated across products, services, and channels.