This study introduces a systemic integrated method that combines Quality Function Deployment (QFD) and a customized TRIZ Matrix (Archi-TRIZ) for the building design process. The goal is to achieve appropriate choices regarding end users’ needs by translating customer requirements into design parameters, thus enhancing innovation and decision-making in construction. The methodology adapts the traditional TRIZ matrix specifically for building design, Archi-TRIZ, and integrates it with QFD, providing a framework to improve the evaluation of engineering requirements for validating design concepts. Although QFD and TRIZ have been widely applied across various industries, their use in construction, particularly in non-structural and interior design components, remains limited. This research addresses this gap by using Archi-TRIZ and testing its effectiveness in real-world applications. In a previous research, the utility of Archi-TRIZ in designing innovative components for movable walls was examined. In this paper, It is emphasized that by gathering the Voice of Customer (VOC), more customer-desired components could be selected for the movable wall, aiming to commercialize it. This combined methodology of Archi-TRIZ and QFD will assist in developing a better product that aligns with user needs and enhances project outcomes.