Producing countries will potentially experience the impacts of the EUDR in their economies and commerce. Brazil has shown special concern with the EU extraterritorial policy as a major trader of many commodities listed in the EUDR, such as coffee. Brazil also houses the most important rainforest in the world, the Amazon biome, whose territory is in danger of deforestation, as well as other biomes such as Cerrado and Pampas. The country has been discussing deforestation both nationally and in the multilateral forums, thus boosting its participation in the international agenda. As the host of 2025 COP 30, Brazil will potentially achieve a greater leadership on the matter. This chapter analyses the Brazilian forest-related legal framework, as well as its policies and implementation mechanisms. It then turns to the Brazilian coffee sector, examining challenges and opportunities associated with the indirect implementation of the EUDR, based on sectoral data analysis and semi-structured interviews with key stakeholders. The coffee sector is relevant to Brazil as it leads the international market, and its revenue share a great portion of Brazilian exports to the EU. Also, the sector is one of the most developed in the country, which can bring lessons and experience to other commodity sectors.