This chapter examines strategies for aligning marketing and executive leadership to achieve cohesive platform growth.

错误:搜索内容不能为空,请输入英文关键词
错误:关键词超出字数限制,请精简
高级检索

Bridging the Gap—Aligning CMOs and CEOs for Platform Growth

  • Leeya Hendricks

摘要

This chapter examines strategies for aligning marketing and executive leadership to achieve cohesive platform growth.