Intellectual Property (IP) is one of an organization’s most valuable assets, and protecting it requires more than just good intentions. This chapter outlines a practical and programmatic, end-to-end approach to IP protection, emphasizing the importance of embedding awareness, training, and enforcement into the fabric of organizational culture. It explores how role-based education ensures teams stay ahead of evolving threats, and why having reinforcement mechanisms in place is critical to success. The chapter will also discuss a key component associated with the strategy of protecting IP, which includes third-party relationships and clear methods for selecting secure vendors. As described in this chapter, a robust strategy not only brings technical capabilities but also demonstrates a clear focus on customer success, organizational governance, and long-term viability. Likewise, this chapter addresses how organizations can avoid investing in “shiny object” technologies by aligning investments to specific use cases that focus on value-driven outcomes. Whether building internal IP protection protocols or evaluating external vendors and partners, this chapter provides the foundational elements to establish a strong and scalable IP protection program.