This study probes the evolving paradigm of greenpreneurship among women entrepreneurs within Langkawi Island's tourism sector, with a focus on how female entrepreneurs incorporate sustainable environmental practices into their business operations. Situated within the unique situation of Langkawi as a UNESCO Global Geopark, the research examines the intersection of gender, entrepreneurship, and ecological sustainability, emphasizing innovative access that drive both economic growth and environmental stewardship. The study interrogates the motivational drivers, barriers, and strategic practices employed by women entrepreneurs in embracing green business models. Drawing on sustainable entrepreneurship and gender-focused economic empowerment theory, the research presents an extensive description of the role change women-led organizations play in producing environmental sustainability in tourism-dependent economies. The accusation aims to contribute actionable acumen for enhancing the resilience and sustainability of entrepreneurial ecosystems in similar contexts globally. The central argument highlights that women entrepreneurs in Langkawi are at the forefront of championing sustainable tourism through environmentally conscious business practices, innovative waste management practices, and engaging citizen involvement initiatives. This research makes a symbolic contribution to academic discourse by illustrating how gendered entrepreneurship serves as a pivotal mechanism for promoting environmental sustainability and fostering local economic resilience. The implications of these allegation transcend the local context, providing valuable theoretical and practical acumen into sustainable entrepreneurship, the intersection of gender dynamics in emerging economies, and the transformational role of women as catalysts for environmental conservation and socio-economic development.

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Greenpreneurship and Sustainable Tourism: Women's Entrepreneurial Strategies in Langkawi's Environment

  • Muhammad Hafiz Azizan,
  • Adie Effendi Zulkeflli,
  • Shahrina Othman,
  • Chong Khai Lin,
  • Faizatul Akmar Abdul Nifa

摘要

This study probes the evolving paradigm of greenpreneurship among women entrepreneurs within Langkawi Island's tourism sector, with a focus on how female entrepreneurs incorporate sustainable environmental practices into their business operations. Situated within the unique situation of Langkawi as a UNESCO Global Geopark, the research examines the intersection of gender, entrepreneurship, and ecological sustainability, emphasizing innovative access that drive both economic growth and environmental stewardship. The study interrogates the motivational drivers, barriers, and strategic practices employed by women entrepreneurs in embracing green business models. Drawing on sustainable entrepreneurship and gender-focused economic empowerment theory, the research presents an extensive description of the role change women-led organizations play in producing environmental sustainability in tourism-dependent economies. The accusation aims to contribute actionable acumen for enhancing the resilience and sustainability of entrepreneurial ecosystems in similar contexts globally. The central argument highlights that women entrepreneurs in Langkawi are at the forefront of championing sustainable tourism through environmentally conscious business practices, innovative waste management practices, and engaging citizen involvement initiatives. This research makes a symbolic contribution to academic discourse by illustrating how gendered entrepreneurship serves as a pivotal mechanism for promoting environmental sustainability and fostering local economic resilience. The implications of these allegation transcend the local context, providing valuable theoretical and practical acumen into sustainable entrepreneurship, the intersection of gender dynamics in emerging economies, and the transformational role of women as catalysts for environmental conservation and socio-economic development.