This article examines the use of interactive storytelling as a core element of museum experiences. It explores how interactive narratives, including multimedia installations, mobile applications, AR/VR technologies, and interactive guides, enhance visitor engagement and emotional connection. Through case studies from museums like the Anne Frank House and MoMA, the study highlights how carefully designed storytelling influences visitor behavior and knowledge retention. The article also addresses technological and psychological aspects of interactive storytelling, emphasizing user experience and cognitive impact. The findings show that interactive storytelling transforms visitors from passive observers into active participants, making the museum experience more immersive and memorable.

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Narrative as an Exhibit: The Use of Interactive Storytelling in Museum Spaces

  • Alisa Plakhotnyuk

摘要

This article examines the use of interactive storytelling as a core element of museum experiences. It explores how interactive narratives, including multimedia installations, mobile applications, AR/VR technologies, and interactive guides, enhance visitor engagement and emotional connection. Through case studies from museums like the Anne Frank House and MoMA, the study highlights how carefully designed storytelling influences visitor behavior and knowledge retention. The article also addresses technological and psychological aspects of interactive storytelling, emphasizing user experience and cognitive impact. The findings show that interactive storytelling transforms visitors from passive observers into active participants, making the museum experience more immersive and memorable.