Sustainable entrepreneurship has evolved from a theoretical idea to an emerging necessity. Several key factors have contributed to this shift, including climate change, human resource scarcity, environmental degradation, and economic uncertainty. A key characteristic of sustainable entrepreneurs is their significant focus on ecological considerations within their business vision, contrasting with the traditional entrepreneurial objective of pursuing growth and generating profits. To examine the role of entrepreneurship (Bagheri et al., 2018) and innovation in sustainable entrepreneurship, this book chapter has gone to Sarma, 2024 model and modified this model by adding innovation and technology separately in three sections: society, environment, and sustainable economy. Integrating digital transformation with the circular economy—pairing renewable energy initiatives with social inclusion, utilizing artificial intelligence and data analytics for environmental monitoring, and applying digital tools to promote sustainable agriculture—highlights the intersection of diverse sustainability objectives. Furthermore, innovations in transportation, combined with urban planning and social equity, the role of waste management in job creation, educational technologies that foster environmental awareness, and advancements in healthcare powered by clean energy all illustrate how sustainable entrepreneurship thrives at the convergence of multiple goals, driven by technological innovation (Pereira et al., 2021). These interconnected strategies reflect the principles of Systems Thinking, which suggest that technological progress can facilitate comprehensive and practical solutions for sustainability (Meadows, 2008).

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Role of Technology and Innovation in Sustainable Entrepreneurship

  • Atefeh Zolfaghari

摘要

Sustainable entrepreneurship has evolved from a theoretical idea to an emerging necessity. Several key factors have contributed to this shift, including climate change, human resource scarcity, environmental degradation, and economic uncertainty. A key characteristic of sustainable entrepreneurs is their significant focus on ecological considerations within their business vision, contrasting with the traditional entrepreneurial objective of pursuing growth and generating profits. To examine the role of entrepreneurship (Bagheri et al., 2018) and innovation in sustainable entrepreneurship, this book chapter has gone to Sarma, 2024 model and modified this model by adding innovation and technology separately in three sections: society, environment, and sustainable economy. Integrating digital transformation with the circular economy—pairing renewable energy initiatives with social inclusion, utilizing artificial intelligence and data analytics for environmental monitoring, and applying digital tools to promote sustainable agriculture—highlights the intersection of diverse sustainability objectives. Furthermore, innovations in transportation, combined with urban planning and social equity, the role of waste management in job creation, educational technologies that foster environmental awareness, and advancements in healthcare powered by clean energy all illustrate how sustainable entrepreneurship thrives at the convergence of multiple goals, driven by technological innovation (Pereira et al., 2021). These interconnected strategies reflect the principles of Systems Thinking, which suggest that technological progress can facilitate comprehensive and practical solutions for sustainability (Meadows, 2008).