This research work aims to revolutionize the traditional university environment by integrating advanced artificial intelligence techniques into the system of interactive screens and displays. This initiative will focus on creating a responsive and intelligent screen system that adapts to various university students’, employees’, and visitors’ needs, enhancing navigating and obtaining information experiences. In this research work, we have employed AI techniques such as machine learning models to provide customized experiences to all University of Bisha main campus visitors. The smart interactive screen will facilitate real-time University visitor engagement, provide personalized and informative content, and support seamless navigation and collaboration. The research will encompass the design, implementation, and evaluation of this innovative technology within the University of Bisha setting, ultimately advancing the needed digital transformation and promising an enriched University life experience.