India has a rich culture, and the handloom and handicraft sectors play a very important role, where they provide jobs to many people from poor and rural backgrounds. However, artisans often face big challenges like limited access to markets, low exports, and not enough income. This research looks at how e-commerce can help improve the export of handloom and handicraft products. We reviewed earlier studies to understand the problems and solutions that have been suggested before. We also explored how new online platforms, built with modern technologies, can help artisans show and sell their products worldwide. Our findings show that having an easy-to-use website, secure payment options, and reliable delivery services helps artisans reach more buyers. With the right use of technology, skill development, and support, exports can increase and the region’s rich cultural heritage can be preserved. This study suggests that e-commerce is a promising way for artisans to earn better incomes while keeping India’s traditional crafts alive.