Communication in the Digital Era: Psycho-Pedagogical Implications Between Radio and Podcasts
摘要
The evolution of communication media has reshaped how information is disseminated and consumed. Radio, a historical medium of mass communication, remains influential due to its accessibility and ability to foster community connections. Meanwhile, podcasts, as an on-demand audio platform, offer flexibility and diverse content, redefining modern modes of consumption and entertainment. This study examines the impact of podcasts and web radio on contemporary communication, exploring audience engagement, production and distribution strategies, and their cultural and social implications. Plutarch emphasized the importance of listening, stating that nature gave us two ears and one mouth to encourage attentive listening before speaking. Listening is crucial in learning and human relationships, with research indicating that hearing involves complex brain processes, activating multiple regions associated with memory, emotions, and past experiences. In digital contexts, Meyer’s research on multimedia learning highlights how sensory memory processes visual and auditory stimuli separately, which are then integrated by working memory. He argues that effective learning occurs when audio and visuals complement each other without redundancy. A key focus of this study is the role of public speaking in radio and podcasts, particularly its psychological aspects. Performance anxiety, self-confidence, and audience perception are critical factors affecting communication. Speakers’ mastery of voice, prosody, and persuasive storytelling are essential for engaging listeners. This study emphasizes the importance of integrating psychological techniques into speaker training to enhance the effectiveness and authenticity of radio and podcast communication, with a focus on emotional awareness and message delivery.