This chapter analyzes how political distrust was framed in party manifestos during Japan’s 2024 House of Representatives election, held amid funding scandals that heightened public disillusionment. Using manifestos from all seat-winning parties, the study shows that the ruling Liberal Democratic Party and Kōmeitō framed distrust as an informational issue solvable through transparency and compliance, while opposition parties framed it as systemic corruption linked to inefficiency and plutocratic influence. The chapter also highlights generational distrust, noting how the Democratic Party for the People (DPP) prioritized disposable income and equity for younger voters, distinguishing itself from both ruling and major opposition parties.

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How Party Manifestos Framed Political Distrust in the 2024 Election

  • Tomoko Matsumoto

摘要

This chapter analyzes how political distrust was framed in party manifestos during Japan’s 2024 House of Representatives election, held amid funding scandals that heightened public disillusionment. Using manifestos from all seat-winning parties, the study shows that the ruling Liberal Democratic Party and Kōmeitō framed distrust as an informational issue solvable through transparency and compliance, while opposition parties framed it as systemic corruption linked to inefficiency and plutocratic influence. The chapter also highlights generational distrust, noting how the Democratic Party for the People (DPP) prioritized disposable income and equity for younger voters, distinguishing itself from both ruling and major opposition parties.