This chapter offers a comprehensive account of the 2015 Oromo protest as a digitally mediated resistance movement by examining how the Internet as an alternative communication platform and site of political resistance provided a fundamental informational linkage between the public, individuals, and the government during the 2015 Oromo protest. The chapter analysis is grounded in social movement theory, which provides a framework for understanding the protest’s organizational structures, participant diversity, motivations, and strategic choices. The chapter discusses the organization and leadership structure of the Oromo protest by examining its genesis, key movement actors who provided online and offline leadership, and their movement agendas and discursive communication tactics during the 2015 protest. In particular, it considers how the deployment of the Internet helped bridge the divide between urban-based, digitally connected Oromo activists and their rural counterparts who largely remained offline.

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The 2015 Oromo Protest—Genesis, Movement Actors, Infrastructure

  • Elsabet Samuel Tadesse

摘要

This chapter offers a comprehensive account of the 2015 Oromo protest as a digitally mediated resistance movement by examining how the Internet as an alternative communication platform and site of political resistance provided a fundamental informational linkage between the public, individuals, and the government during the 2015 Oromo protest. The chapter analysis is grounded in social movement theory, which provides a framework for understanding the protest’s organizational structures, participant diversity, motivations, and strategic choices. The chapter discusses the organization and leadership structure of the Oromo protest by examining its genesis, key movement actors who provided online and offline leadership, and their movement agendas and discursive communication tactics during the 2015 protest. In particular, it considers how the deployment of the Internet helped bridge the divide between urban-based, digitally connected Oromo activists and their rural counterparts who largely remained offline.