Data-Informed Decision Making for Internationalization Strategies Using a Descriptive Dashboard
摘要
This paper presents a data-driven approach to enhancing the internationalization efforts at Universiti Sains Malaysia (USM), through the development of a descriptive Power BI dashboard that displays all relevant key metrics. The dashboard addresses the institution’s challenges in measuring the impact of internationalization initiatives due to dispersed data sources by consolidating data on full-time international students, student mobility, and international partnerships into a single point. It reveals patterns in student enrollment, mobility, and partnership dynamics that support informed decision-making and optimized resource allocation, leading to more sustainable and effective internationalization strategies. Ongoing work focuses on evaluating the impact of the dashboard on business operations to ensure long-term sustainability in USM’s international engagements. This project demonstrates the role of data analytics in driving sustainable decision-making within higher education and reducing the ecological footprint by centralizing data access and minimizing resource use.