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Zara is a global fashion retailer which sells its goods around the world. The retailer’s international footprint proves that national borders are no hindrance to a shared fashion culture. Founded in 1975, the Spanish retailer Zara has stores strategically located in leading cities across the continents ( https://www.inditex.com/brands/zara ), launches over 10,000 new designs each year, and is recognized as one of the world’s principal fashion retailers. It belongs to the INDITEX Group, which also holds common brand names like Pull&Bear, Bershka, and Stradivarius.

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Operations and Supply Chain Strategy

  • 章节

  • 发表日期：

    2025年

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  • Dmitry Ivanov,
  • Alexander Tsipoulanidis,
  • Jörn Schönberger

摘要

Zara is a global fashion retailer which sells its goods around the world. The retailer’s international footprint proves that national borders are no hindrance to a shared fashion culture. Founded in 1975, the Spanish retailer Zara has stores strategically located in leading cities across the continents ( https://www.inditex.com/brands/zara ), launches over 10,000 new designs each year, and is recognized as one of the world’s principal fashion retailers. It belongs to the INDITEX Group, which also holds common brand names like Pull&Bear, Bershka, and Stradivarius.