Alternatives to Government Regulation of Social Media: Opportunities and Challenges
摘要
This chapter completes the circuit of my methodology by focusing on the alternatives component. It builds on Chap. 4 , where I established that TwitterTwitter users overwhelmingly opposed formal regulation of social mediasocial media in NigeriaNigeria based on factors such as ulterior motiveulterior motive, which is tied to state-citizen distruststate-citizen distrust. Continuing from this, the present chapter takes a bottom-up approach to outline how social media users and other stakeholders conceptualise alternatives to formal regulation, given their opposition to government control over social media. The aim here is to underscore the plurality of voices, especially from those who are the ultimate target of regulation—the users, a perspective that is often neglected in studies on regulation. Using reflexive thematic analysis, I categorise the suggested alternatives into four themes: governance built on trust, digital media literacymedia literacy, co-regulatory intervention, and corporatist regulation. Overall, I argue that social media regulation in Nigeria is underpinned by state-citizen distrust, evident in the preference that the research participants have for an anything-but-government approach to regulation.