This chapter explores love in China through three principal historical stages—the Maoist era, the opening-up and economic reform period, and the new millennium. Although the People’s Republic of China established its first Marriage Law during the Mao era, aiming to promote freedom of marriage and divorce, this did not translate to freedom of love and romance. Love remained bound within a nationalistic framework and was subjected to political revolution. Market reform allowed China to reconnect with the world and fostered growing discourse on love and romance. The government revised the Marriage Law, signaling an “emotional turn,” and introduced a One-Child Policy to curb overpopulation in favor of economic growth. It was not until the new millennium that China experienced a “love crisis,” characterized by the decline in marriages, the rising number of singles, and the increasing number of divorces. The chapter shows that, over the course of 70 years, love in China has been heavily influenced by various legal, political, social, and cultural forces and has transformed from revolutionary comradeship to emotional commodity.