Extreme Digital Push in the World Changed by Covid-19: Experiences and Reflections on Doing Social Research Online
摘要
This chapter examines the methodological transformations in social research prompted by the COVID-19 pandemic, with a focus on the rapid transition to digital methods. Drawing on two case studies—far-right extremism in the Western Balkans and discourse on depleted uranium in Serbia—the authors frame this shift as an “extreme digital push” that redefined fieldwork practices. The pandemic compelled researchers to reconceptualize the boundaries between online and offline spaces, revealing them as interconnected rather than separate. The chapter explores the practical, ethical, and epistemological challenges of conducting fully digital research, including issues of access, participant safety, informed consent, and the limitations of mediated interaction. While highlighting the benefits of digital ethnography—such as expanded access and timely data collection—the authors caution against viewing it as a substitute for in-person engagement. They advocate for hybrid, reflexive, and context-sensitive methodologies that can adapt to evolving research conditions. This reflection offers valuable insights for designing robust social research in an increasingly digitized and crisis-prone world, emphasizing the need for methodological flexibility and interdisciplinary collaboration.