With the development of science and technology, the integration of digital technology and traditional art brings new possibilities for visual experience and cultural innovation. Ink art carries deep cultural heritage. However, limited by time and space, confined to shelf art and its profound connotation, it is difficult to be widely disseminated and experienced. Therefore, an immersive role-playing reasoning game themed on ink art was designed based on the combination of digital narrative theory and constructing a knowledge graph. The game takes the contextual space of ink landscape paintings as the interaction dimension. By utilizing AI to construct a narrative knowledge graph interaction model of ink art, it enhances the user's cultural experience through role-playing and task advancement. According to the study, 30 volunteers aged 18–30 were invited to participate in the experiment, and their gaming experience was evaluated using the Memory Retention Test, the Mood Change Experiment, and the SUS System Usability Test. The SUS scores and the results of the two experiments showed that the Ink Role-Playing Game was more effective than the Traditional Ink Painting Exhibit in enhancing the memory completeness, especially in terms of remembering the complex plots and details. Moreover, the ink role-playing game had a significant positive effect on the participants' mood changes, and most of the participants had a high level of interest in the game and expressed their willingness to continue playing this immersive role-playing reasoning game based on the theme of ink art. By integrating traditional art into interactive experience, the ink role-playing game is expected to be widely used in the fields of education, cultural communication and artistic innovation, which not only enhances the audience's sense of participation and learning effect, but also opens up new paths for the modernization of traditional culture inheritance and promotion.