Obstacles that Prevent Companies Making a Positive Impact on Society
摘要
This chapter explores the obstacles that prevent companies from making a positive impact on society within the framework of their business models. It discusses seven obstacles that touch upon companies’ core activities such as innovation, production processes and products. The chapter concludes that companies striving to compete successfully for the favour of consumers, employees, and financiers, while at the same time addressing social, economic and environmental challenges, face a complex task. Forward-thinking companies stand out from those that are committed to maintaining the status quo. As the former group struggles to boost its positive impact on society, companies engaged in established or outright harmful activities often encounter an abundance of growth opportunities.