Before examining the importation of European newsletters and the printed press to the Mediterranean and India, this chapter offers insights into how the Levant merchants, as well as the East India Companies, maintained their connections with London, Marseille, and Paris in general. It begins by showing that by 1645 the war situation in Britain and on the Continent forced the Company to find a new postal route through Europe to the South: Instead of the Antwerp or Amsterdam route to Venice and Rome, they had to establish a route through France to Marseille. Their decision was reaffirmed in the 1660s with the help of the newly established General Post Office. Second, an analysis of the Devonshire Radcliffe family’s original commercial letters from London to the Levant, preserved at Hertford, along with other sources, allows us to see exactly how this transport via Marseille, or later, from 1703, via Vienna, was the crucial European link to Constantinople and the Levant – and via Aleppo to India. Letters sent by ship from India or even China also arrived first at one of the British outports, in order to reach the then London Post Office faster by mail and with a stamp from the office than the ship entered London harbor. Private letters were an important means of communication and difficult to keep confidential over long distances, as was the case in fourteenth-century Italy. Third, the chapter discusses the information circuit itself, which took on a larger, more distinct dimension for the English East India Company than for the Levant Company. Not only did the East India Company attempt to establish a true general postal service in India from the 1680s onward, but even as it continued to rely on the Indian postal runners and the ḍāk system within the subcontinent, it established a form of semiletter, semireport communication with “special” and “general letters” sent from all the factories to London along with the account books and other registers. Often using duplicates sent by the Persian overland route and by ship, this politico-economic information circuit had to be, and became, quite stable from the mid-seventeenth century. The French also used the overland route, although documentation on the Compagnie des Indes’ dispatches within India and between India and Lorient and Paris is less consistent than that of the British: A 1648 issue of the Gazette already advertised the overland route. Documentation from 1766 shows how the French tried to catch up with the British after they had already lost most of their strongholds in India, and the reform of a postal service via Persia from Isfahan was one of the central attempts to do so.

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Connecting Europe, the Levant, and India

  • Cornel Zwierlein

摘要

Before examining the importation of European newsletters and the printed press to the Mediterranean and India, this chapter offers insights into how the Levant merchants, as well as the East India Companies, maintained their connections with London, Marseille, and Paris in general. It begins by showing that by 1645 the war situation in Britain and on the Continent forced the Company to find a new postal route through Europe to the South: Instead of the Antwerp or Amsterdam route to Venice and Rome, they had to establish a route through France to Marseille. Their decision was reaffirmed in the 1660s with the help of the newly established General Post Office. Second, an analysis of the Devonshire Radcliffe family’s original commercial letters from London to the Levant, preserved at Hertford, along with other sources, allows us to see exactly how this transport via Marseille, or later, from 1703, via Vienna, was the crucial European link to Constantinople and the Levant – and via Aleppo to India. Letters sent by ship from India or even China also arrived first at one of the British outports, in order to reach the then London Post Office faster by mail and with a stamp from the office than the ship entered London harbor. Private letters were an important means of communication and difficult to keep confidential over long distances, as was the case in fourteenth-century Italy. Third, the chapter discusses the information circuit itself, which took on a larger, more distinct dimension for the English East India Company than for the Levant Company. Not only did the East India Company attempt to establish a true general postal service in India from the 1680s onward, but even as it continued to rely on the Indian postal runners and the ḍāk system within the subcontinent, it established a form of semiletter, semireport communication with “special” and “general letters” sent from all the factories to London along with the account books and other registers. Often using duplicates sent by the Persian overland route and by ship, this politico-economic information circuit had to be, and became, quite stable from the mid-seventeenth century. The French also used the overland route, although documentation on the Compagnie des Indes’ dispatches within India and between India and Lorient and Paris is less consistent than that of the British: A 1648 issue of the Gazette already advertised the overland route. Documentation from 1766 shows how the French tried to catch up with the British after they had already lost most of their strongholds in India, and the reform of a postal service via Persia from Isfahan was one of the central attempts to do so.