This chapter focuses on the impact of AI in the media sector, particularly on journalism. The chapter narrows in on how this disruptive technology provides advantages to media and journalists, but its incorporation in the realm is also the source of debates about the potential adverse effects on the worker’s labor conditions and on intellectual property rights. This discussion is particularly relevant in regions such as Latin America where journalists are already sorting precarization, harassment, and insecurity. The aim of this work is to provide evidence on how the AI’s impact in the media sector should be seen not as unprecedented, but as part of a long-standing process shaped by the incorporation of digital media in the news creation process and the shift of the revenue model from paper to digital format. This chapter will discuss how AI could help newspapers to improve and speed the production of content, but it may also exacerbate other existent problems such as the loss of employment, copyright infringement and the newspaper financing crisis in a context shaped by hard competition and the diversification of information sources, where traditional media competes with social media and digital content creators to mesmerize the consumer’s attention.