Scholarlink

The purpose of this article is to elucidate the effects of CRM technology on profitability. The largest effect that IT has had on businesses’ financial capacity is to create and implement computerized systems for tracking and recording transactions. Hotels can quickly and simply develop specific reports for profitability with this CRM technology. Lastly, this essay clarifies the benefits and drawbacks of integrating information technology (IT) with hotel accounting systems.

错误：搜索内容不能为空，请输入英文关键词
错误：关键词超出字数限制，请精简
高级检索

Impact of CRM-Technology-Based on Profitability in Jordanian Hotels

  • 会议论文

  • 发表日期：

    2025年

查看全文
  • Saleh Khalil Al-Okdeh

摘要

The purpose of this article is to elucidate the effects of CRM technology on profitability. The largest effect that IT has had on businesses’ financial capacity is to create and implement computerized systems for tracking and recording transactions. Hotels can quickly and simply develop specific reports for profitability with this CRM technology. Lastly, this essay clarifies the benefits and drawbacks of integrating information technology (IT) with hotel accounting systems.