Promotion strategies are concerned with the planning, implementation, and control of persuasive communication with customers. This chapter addresses the issues on promotions mix, new advertising and communication strategies, organizational structure, and supporting marketing strategies for companies intending to do business in the international destinations. Discussions in this chapter address developing information and advertising strategies, institutional advertising, social media and market communication, managing international brands, and technology-led international trade promotions. In context of the above discussion, this chapter addresses the issues on promotions mix, new advertising and communication strategies, organizational structure, and supporting marketing strategies for companies intending to do business in international destinations.