An Innovative Method Utilizing an Extended ORESTE-Based Pythagorean Linguistic Multicriteria Quantum Group Decision-Making Approach for Selecting Cell Phones
摘要
Several studies have proposed ranking methodologies for cell phones, as new models with enhanced capabilities offer greater benefits to users, making them increasingly important in assisting daily decision-making. However, most research has revealed deficiencies related to the confidence levels of decision-makers in providing judgments, which significantly affect the final ranking outcomes. Moreover, expert opinions often influence one another, and these experts frequently demonstrate subjective, bounded rationality during the decision-making process. This research presents a novel approach utilizing an extended ORESTE-based Pythagorean linguistic multicriteria quantum group decision-making methodology to address this issue. A numerical example is provided to illustrate the proposed methodology, focusing on five prominent smartphone brands: Apple, Samsung, Huawei, OPPO, and Asus. The results show that Huawei is the most preferred brand, followed by OPPO and Apple, in the selection of the optimal smartphone.